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The Power of Commitment and Consistency May 06, 2024

Once you take the first step, the next one becomes easier. Humans have an ingrained desire to act consistently with past actions. When we make a decision, we convince ourselves it was the right choice. This is the essence of commitment and consistency.

These principles create personal or social pre...

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The Principle of Scarcity in Organizational Change Jan 10, 2023

 

People place more value on things that are harder to obtain. We often want what we can’t easily have. This psychological force is widely used in advertising, leveraging limited availability or time constraints to encourage purchases. Scarcity applies not only to physical goods but also to informa...

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Using Likability as a Tool for Organizational Change Aug 11, 2022

Implementing change in organizations largely revolves around influencing others. Influence doesn’t happen by chance—it can be cultivated. It’s both a science and an art.

The Six Principles of Influence

Robert Cialdini, an American professor of marketing and psychology, summarized the science of in...

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From Comprehensive Change to the Most Valuable Change Jun 14, 2022

 

Change programs often expand far beyond their initial scope. What starts as a small plan can evolve into an overwhelming and complex process, diluting the essence of the change. Organizations tend to prepare changes down to the finest details, addressing every theoretical obstacle with interventi...

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No Gain, No Pain: Bring the Future Forward to Accelerate Change Jul 07, 2021

When introducing new software, give people a fantastic experience first, and then ask for their effort (like creating a profile, entering data, or adopting a new mindset or behavior). By reversing the "no pain, no gain" mantra to "no gain, no pain," you prioritize creating positive experiences befor...

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